Automotive
June 21, 2018
Book by Cadillac's services focused on innovation. Image credit: Cadillac
By Danny Parisi
NEW YORK – For an automotive company, innovation on the design and engineering side is key, but innovation in how the product is presented is just as important.
{"ct":"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","iv":"1df97063bca037b650d44adf9ef31bc5","s":"c7506e375b48066a"}
Share your thoughts. Click here