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Out of home

Burberry pushes menswear via New York out-of-home ads

May 2, 2012

 

By Tricia Carr

British fashion label Burberry is reaching commuters and tourists at New York’s iconic Grand Central Terminal by placing out-of-home advertisements inside the train station that show a look from its spring/summer 2012 menswear collection.

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  1. LVMH, Dior sign Paralympic champion Pauline Déroulède to ambassador deal
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  3. Immersive tasting pop-up from Don Julio coming to NYC
  4. Bottega Veneta casts contemporaries in anniversary campaign
  5. Luxury Group by Marriott International launches ‘Heartbeat of a Destination’
  6. Maria Grazia Chiuri leaves Dior
  7. Luxury Unfiltered: Emotions, not transactions, will guide the luxury experience revolution
  8. Inside Chanel celebrates 100 years of its signature N°5
  9. Off the Cuff: A Q&A with Charles & Co.'s Vicky Charles
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