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Dec. 23, 2024
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Marketing

Burberry leads omnichannel pack as luxury brands struggle to keep up

January 15, 2018

Burberry lead due to its focus on omnichannel tools. Image courtesy of Burberry

 

By Danny Parisi

Burberry still leads the pack as far as luxury brands and retailers offering omnichannel shopping experiences.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Porsche Design boosts in-store traffic with Linkin Park collaboration
  3. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  4. Hugo Boss touts fall/winter menswear collection on Details via mobile ad
  5. All-new 2024 Lexus GX SUV stars in annual holiday campaign
  6. Global millionaire count to increase significantly by 2027: Agility
  7. What to look for when buying your first luxury watch
  8. Desirability, operational efficiency key to luxury brand growth: Accenture
  9. Rolex partners with Melbourne’s National Gallery of Victoria
  10. Bentley launches unisex, sustainable scent
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