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Burberry aims for brand cohesion with beauty video

January 23, 2014

 

By Jen King

British apparel brand Burberry is presenting the full look of its ongoing spring/summer 2014 collection campaign with a social video that marries the marketer's fashions, runway show and cosmetics to create a well-rounded image.

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  1. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  2. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  3. 2024: The challenge for luxury amid global and regulatory changes
  4. LVMH discloses ESG standing in latest report
  5. Custom car from Aston Martin honors brand's ties to Bond franchise
  6. Acqua Di Parma, designer India Mahdavi craft holiday collection
  7. Louis Vuitton salutes canine culture with men's precollection, pop-up
  8. Fortnum & Mason debuts Christmas window collaboration with Edinas Paper
  9. Genesis House presents winter light installation
  10. LVMH rebrands online retailer 24 Sèvres for international growth
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