In-store
June 24, 2014
Video still from Brioni's "Su Misura"
By Sarah Jones
Italian fashion house Brioni has created a digital component to its made-to-measure tailoring to help consumers visualize a completed custom look.
{"ct":"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","iv":"90542b05035ec381918adde4f92838f9","s":"6e63987acc9ba154"}
Share your thoughts. Click here