Marketing
June 21, 2017
If brands can foresee what customers are going to do, they can serve them better. Image credit: Pixabay
By Danny Parisi
NEW YORK – When it comes to customer service, brands should actively search through every aspect of the consumer journey looking for ways to make the process smoother, easier and more efficient.
{"ct":"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","iv":"c44e20c017260d1e5c9238bcf494465b","s":"dfd14a3d3be8a169"}
Share your thoughts. Click here