Internet
April 10, 2013
By Erin Shea
SAN FRANCISCO – Brands must radiate emotion through imagery to stay relevant in an image-driven society, according to an Ogilvy executive at the ad:tech San Francisco 2013 conference.
{"ct":"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","iv":"0d361f1f604d779ba21497be6666887c","s":"84a3b402221bc5f6"}
Share your thoughts. Click here