Marketing
November 3, 2016
Photo courtesy of Estee Lauder
By Sarah Jones
NEW YORK – The companies of the future are going to be consumer-obsessed, calling for marketing to meet their demands, according to the chief strategist of Publicis Groupe speaking at ad:tech New York 2016 on Nov. 2.
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","iv":"6e654eacd7c93203426274b5e3b16c8e","s":"85a5d0326cf2af21"}
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