Mobile
November 5, 2012
By Tricia Carr
British jeweler Boodles is encouraging on-the-go transactions via its new mobile-optimized Web site that streamlines browsing and purchasing functions and helps to bridge the gap between its in-store and digital properties.
{"ct":"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","iv":"8d0e2b89d8dfc8b90b0eaca45b17f58b","s":"c5af24bb62af66f3"}
Share your thoughts. Click here