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Dec. 25, 2024
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In-store

BMW launches first driving center in Asia

July 14, 2014

BMW Center in South Korea BMW Center in South Korea

 

By Staff reports

German automaker BMW is opening a driving center in Incheon, South Korea, to improve consumer relations and expand research and development in the region.

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  1. Versace recruits American actor Channing Tatum for Eros campaign
  2. Luxury Unfiltered: The 4E framework is the key to transformative sales success with luxury clients
  3. IWC social snow globe stirs up winter memories
  4. Dior goes for gold with flashy J'adore campaign
  5. Stuart Weitzman names Kim Kardashian as global ambassador
  6. Neiman Marcus honors Brunello Cucinelli as part of new awards launch
  7. Day's wrap: Tao Group, Henley & Partners, Dolce & Gabbana and Accor
  8. Dolce & Gabbana unites men, makeup in new marketing effort
  9. Louis Vuitton joins Discord
  10. The power of place: strategic footprints and the productivity of luxury fashion storefronts
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