Automotive
August 16, 2024
The partnership at hand plays into the $2.2 billion in-car gaming market. Image credit: BMW
By Emily Iris Degn for Luxury Daily News Service
Germany's BMW Group is launching an activation at an international trade fair with the help of American toy manufacturer Mattel.
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","iv":"cdfc32f32eef7dccac11053d92ebb6c2","s":"9243678bf4c8f1c5"}
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