Multichannel
August 11, 2011
By Kayla Hutzler
German automaker BMW Group's financial services division is using humorous video spots in social media, print and digital ads to keep its extended vehicle protection program top-of-mind without being overly intrusive.
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","iv":"ef03dc260a8eb2e0da27ae92e88abbff","s":"549954999dc33b0c"}
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