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News briefs

BMW, Balmain and luxury sales – News briefs

April 8, 2011

 

By Staff reports

bmw-x3-185Today in luxury marketing:

BMW to show plug-in concept in China

A joint venture between BMW AG and Brilliance China Automotive Holdings has revealed a plug-in hybrid luxury sedan it plans to display during Shanghai auto show later this month, according to The Wall Street Journal.

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  1. Diageo launches new division for luxury brands, experiences
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  5. Nearly 40pc of fashion execs foresee industry conditions worsening in 2025: McKinsey
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