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Marketing

Bilibili gains popularity among China’s Gen Z, yielding new channel for marketers

January 13, 2021

The new social media platform is most popular among younger generations. Image credit: Unsplash

 

By Nora Howe

Social media platform Bilibili is on the rise among the youth in China as video sharing continues to dominate in the world of online community entertainment.

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  1. Luxury Unfiltered: How Italian luxury is regaining the lead
  2. The future of successful luxury brand collaborations
  3. BMW Group, London Symphony Orchestra continue partnership with open-air concert
  4. Chanel unveils new handbag campaign starring Jennie Kim
  5. Bulgari reopens Via Montenapoleone flagship in Milan
  6. Moynat, Saks present M Collection pop-up series
  7. Breitling spotlights Top Time with actor Austin Butler
  8. Follow @LuxuryDaily for the latest in luxury news
  9. Lalique opens five-story flagship in New York
  10. Zalando launches partnership with Diane von Furstenberg
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