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Arts and entertainment

Big Tech embraces China’s Web novels, short dramas. When will luxury follow suit?

December 5, 2022

ByteDance, Baidu, Kuaishou and Xiaomi are venturing into Web novels and short dramas to realize a new monetization model. Image credit: Weibo ByteDance, Baidu, Kuaishou and Xiaomi are venturing into Web novels and short dramas to realize a new monetization model. Image credit: Weibo

 

By Lisa Nan

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