Research
July 8, 2024
"Beyond Money" consumers, or those with an annual personal expenditure of more than 50,000 euros, have doubled their relevance compared to 10 years ago. Image credit: BCG
By Emily Iris Degn
Revealed in Milan at an annual dedicated event, the Altagamma Consumer and Retail Insights survey digs into the latest trends in the sector.
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","iv":"c3697be2b0fd800069193c49fec1e2e8","s":"342df38de80cbde1"}
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