Mobile
January 11, 2011
By Rachel Lamb
Luxury retailer Bergdorf Goodman is tapping mobile social media to inspire loyalty among its affluent target demographic and drive foot traffic to its bricks-and-mortar locations.
{"ct":"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","iv":"21a94d19a776a4caa169666e58f7005d","s":"7b6a10b083f111dc"}
Share your thoughts. Click here