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Mobile

Bergdorf puts designer shoes on the map with Shoes About Town social media campaign

September 6, 2011

Berdorfs' Shoe About Town

 

By Kayla Hutzler

Neiman Marcus-owned department store Bergdorf Goodman is using the Instagram photo application to increase awareness of the retailer’s shoe salon offerings and updated mobile app. 

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  1. Diageo unlocks Fusion Partnership Lab applications
  2. Audi propels Santa into the future with electric sleigh
  3. Balmain enlists virtual faces as brand spokesmodels
  4. Tiffany & Co. acquires historic Titanic timepiece at auction
  5. Rolex partners with Melbourne’s National Gallery of Victoria
  6. IWC social snow globe stirs up winter memories
  7. Gucci, Adidas tout retro sportiness, chicness in new campaign, collection
  8. Rolex honors anniversary of Rod Laver Arena ahead of Australian Open
  9. Tiffany keeps it simple to attract interest in New York Times ad
  10. Rémy Martin toasts to the good life with new XO campaign
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