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Dec. 26, 2024
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News briefs

Bentley Motors, Vestiaire Collective, Moët Hennessy, Louis Vuitton and Lexus

July 17, 2020

Lexus initiates a global socially driven program that encourages viewer participation, partnering with UK based origami artist Coco Sato for its first installment. Image courtesy of Lexus Lexus initiates a global socially driven program that encourages viewer participation, partnering with UK based origami artist Coco Sato for its first installment. Image courtesy of Lexus

 

By Luxury Daily News Service

Luxury Daily's live news:

UK’s Bentley Motors to debut rainbow-hued car to support Pride, hope and gratitude
British automaker Bentley Motors is supporting diversity and the LGBTQI+ community with a new car wrapped in a rainbow design showcasing six of the British automaker’s bespoke paint colors.

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  1. IWC social snow globe stirs up winter memories
  2. Leading with pedigree, Range Rover promotes plug-in SUV
  3. Luxury consumers trending toward goodness in purchases, values
  4. Dior weaves codes and trends together in digital nail polish promotion
  5. Dior shares holiday retail activations inspired by Cruise 2025
  6. Desirability, operational efficiency key to luxury brand growth: Accenture
  7. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  8. How can luxury brands tap into the back-to-school season?
  9. BMW models top luxury auto shopper poll, Tesla slides
  10. Balmain enlists virtual faces as brand spokesmodels
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