Fragrance and personal care
September 7, 2021
Estée Lauder provides in-store virtual try-on experiences to further engage beauty consumers. Image credit: Estée Lauder
By Nora Howe
Advances in technology have become critical for the beauty industry as it emphasizes optimizing in-store experiences, online engagement and global sales.
{"ct":"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","iv":"1584a7097cf2b6b53eee4be05b5388a2","s":"08e8815240e7fd87"}
Share your thoughts. Click here