Fragrance and personal care
March 13, 2018
Lancôme often partners with YouCam Makeup app for personalization. Image credit: Perfect Corp.
By Brielle Jaekel
Beauty manufacturers are some of the biggest innovators in marketing, but lately their use of technology has brought personalization tactics to a futuristic standpoint.
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","iv":"7c43309525587a28317fa63b2ffa3786","s":"c64529831e1dd091"}
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