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Barneys goes digital in contemporary apparel push

March 8, 2013

 

By Tricia Carr

Department store chain Barneys New York is pushing women’s and men’s contemporary apparel in two spring shoppable videos that let consumers buy items as they appear on their computer screen.

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  1. EssilorLuxottica extends agreement with Roger Federer
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  4. Ferrari announces US tariff-tied price increases on select models
  5. Maserati returns as sponsor of Rolex Monte-Carlo Masters
  6. BMW models top luxury auto shopper poll, Tesla slides
  7. Rue La La makes private sale shopping accessible on Android devices
  8. ‘Unlike the Rest’ from Ritz-Carlton Yacht Collection champions service at sea
  9. Dior reinvigorates Miss Dior with latest floral romance
  10. Largest Bugatti showroom worldwide lands in Baku, Azerbaijan
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