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Apparel and accessories

Balmain debuts intimate, experiential store concept in Milan

April 17, 2018

Balmain's store on Milan's Via Montenapoleone. Image courtesy of Balmain

 

By Staff reports

French fashion house Balmain has opened its first Italian flagship in Milan, bringing touches of the label’s Parisian hometown to Via Montenapoleone.

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  1. IWC social snow globe stirs up winter memories
  2. Luxury consumers trending toward goodness in purchases, values
  3. How can luxury brands tap into the back-to-school season?
  4. Balmain enlists virtual faces as brand spokesmodels
  5. Rejection of Cult Gaia handbag design points to high evidentiary bar for trade dress protection
  6. Stuart Weitzman names Kim Kardashian as global ambassador
  7. Preloved items from Hermès hold highest resale value: The RealReal
  8. Rimowa takes animated approach to holiday ads
  9. All-electric Mercedes-Benz pushes 'Defining Class' campaign into modern era
  10. Tiffany keeps it simple to attract interest in New York Times ad
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