Luxury Daily
The authority in luxury news.
Dec. 27, 2024
  1. 'Clash de Cartier' campaign explores dichotomy of dressing
  2. Luxury consumers trending toward goodness in purchases, values
  3. Leading with pedigree, Range Rover promotes plug-in SUV
  4. How luxury is the millennial’s unlikely weapon to fight social inequality
  5. Tiffany & Co. acquires historic Titanic timepiece at auction
  6. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  7. Off the Cuff: A Q&A with Neiman Marcus' Stefanie Tsen Ward
  8. What to look for when buying your first luxury watch
  9. Saint Laurent Paris rebranding effort to settle over time
  10. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Apparel and accessories

Bally brings back Champion sneaker with influencer help

April 17, 2019

Bally Champion campaign Bally recruited influencers for its Champion campaign. Image credit: Bally

 

By Sarah Ramirez

Swiss apparel and accessories label Bally is relaunching a classic ’90s sneaker with a modern, influencer-backed approach.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. 'Clash de Cartier' campaign explores dichotomy of dressing
  2. Luxury consumers trending toward goodness in purchases, values
  3. Leading with pedigree, Range Rover promotes plug-in SUV
  4. How luxury is the millennial’s unlikely weapon to fight social inequality
  5. Tiffany & Co. acquires historic Titanic timepiece at auction
  6. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  7. Off the Cuff: A Q&A with Neiman Marcus' Stefanie Tsen Ward
  8. What to look for when buying your first luxury watch
  9. Saint Laurent Paris rebranding effort to settle over time
  10. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
VIDEOS
More Videos

MORE IN Apparel and accessories
EssilorLuxottica, Prada Group renew licensing deal
Roger Vivier enters second act of cinematic campaign
Desirability, operational efficiency key to luxury brand growth: Accenture
Vera Wang sells IP to brand management firm WHP Global
Balenciaga Music bridges cultures with Chinese pianist Wu Muye
As Notre Dame reaches restoration milestone, Dior crafts couture moment



RECENT ARTICLES
Happy Holidays!
Estée Lauder Cos. establishes new fragrance innovation hub in Paris
Accor developing Sofitel Diamond Crown Hai Phong in Vietnam

The RealReal opens retail location in Houston
Wearables, AI at forefront of 2025’s digital trends: IMG
Off the Cuff: A Q&A with Aston Martin’s Marek Reichman