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Home furnishings

Baccarat brings new meaning to social butterflies

August 20, 2021

The Lucky Butterfly collection. Image credit: Baccarat

 

By Luxury Daily News Service

French crystal maker Baccarat is appealing to younger consumers by using an Instagram filter to promote its latest collection.

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  1. Printemps unveils VIP shopping suite at Haussmann flagship
  2. Luxury Unfiltered: Is your brand still leading? The strategic wake-up call luxury cannot ignore
  3. Where are the world’s millionaires moving next?: report
  4. Lamborghini opens first showroom in Tbilisi
  5. Launching Puma collaboration, Balenciaga breaks sportswear mold
  6. Circana becomes TikTok marketing measurement partner
  7. Four Seasons Geneva hires ‘Best Sommelier in Switzerland 2025’
  8. Flexjet signs on as sponsor of Laver Cup
  9. Saks Fifth Avenue launches collaboration with Rhode Island Commerce
  10. Porsche Italia, Ferragamo push bespoke anniversary models to fore
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