Apparel and accessories
June 30, 2021
Product authentication can boost consumer confidence about brand sustainability. Image credit: Save the Ducks
By Katie Tamola
As ecommerce offerings are constantly revolutionized and people return to in-store shopping, contemporary consumers continue demanding authenticity and sustainability.
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","iv":"3fc5219f5afc80582c28132ca27d9e72","s":"5fd09936370d25a8"}
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