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Commerce

Auto brands inflate different product categories for holiday season

December 12, 2013

 

By Joe McCarthy

Some luxury automotive brands are ramping up promotions for lifestyle products to capitalize on the gift-giving frenzy, but beneath this temporary push is an ambition for strong product lines in categories beyond their stomping ground.

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  1. ‘Hermès in the Making’ pop-up continues world tour in Zurich
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  3. 2024: The challenge for luxury amid global and regulatory changes
  4. LVMH discloses ESG standing in latest report
  5. Custom car from Aston Martin honors brand's ties to Bond franchise
  6. Acqua Di Parma, designer India Mahdavi craft holiday collection
  7. Louis Vuitton salutes canine culture with men's precollection, pop-up
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  9. Genesis House presents winter light installation
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