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Commerce

Auto brands inflate different product categories for holiday season

December 12, 2013

 

By Joe McCarthy

Some luxury automotive brands are ramping up promotions for lifestyle products to capitalize on the gift-giving frenzy, but beneath this temporary push is an ambition for strong product lines in categories beyond their stomping ground.

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  1. Accor developing Sofitel Diamond Crown Hai Phong in Vietnam
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  3. BMW sets record with funds raised for education at playoff event
  4. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  5. Montblanc cuts ribbon on concept flagship boutique in Chengdu
  6. Preloved items from Hermès hold highest resale value: The RealReal
  7. All-new 2024 Lexus GX SUV stars in annual holiday campaign
  8. BMW models top luxury auto shopper poll, Tesla slides
  9. Dolce & Gabbana, Smeg present 'Blu Mediterraneo'
  10. World's largest Jo Malone store opens in Tokyo
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