Luxury Daily
The authority in luxury news.
Nov. 23, 2024
  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  2. The Ritz Carlton, Missoni launch beach club in Bali
  3. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  4. Ferrari, Chivas Regal forge multiyear partnership
  5. Bentley renovates countryside estate in Cheshire
  6. ‘Copy Nothing’ campaign defines next era at Jaguar
  7. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  8. Baccarat pulls incoming CEO from Printemps
  9. How Raoul Shah, a peripatetic agency exec, collected 500-plus “Do Not Disturb” door signs and begat a tome
  10. Vestiaire Collective partners with influencers to combat fast fashion

Rachel Lamb

rachel@napean.com

Hermès taps techy microsite to push collection, lifestyle
October 12, 2012
Thompson Hotels takes bite of Big Apple through food truck concierge service
October 12, 2012
Dom Pérignon bolsters awareness through Las Vegas wedding packages
October 12, 2012

Jetsetter capitalizes on iPhone functionality with app update
October 11, 2012
Armani, Tahari target core luxe shoppers via Halsbrook
October 11, 2012
Rolex, Tous geotarget New Yorkers via Manhattan magazine print ads
October 11, 2012

Luxury automakers combine print, digital for highly-targeted, engaging marketing
October 10, 2012
Laura Mercier flaunts charity alignment via Vogue.com ads
October 10, 2012
Mandarin Oriental entices winter guests through reopened rooftop chalet
October 10, 2012

The difference in marketing towards males and females via email
October 9, 2012
Dalmore chooses experiential marketing for Constellation Collection
October 9, 2012
Shangri-La sparks user engagement via Instagram contest
October 9, 2012

Chanel relays brand history, innovation via interactive heritage microsite
October 8, 2012
Wall Street Journal vies for luxury bucks via new real estate section, sales chief
October 8, 2012
SMS portrays personalized experience to build loyalty for automakers
October 8, 2012

Cartier, Forbes kick off custom-content BrandVoice effort
October 5, 2012
Personalized mobile banner ads: Does less mean more?
October 5, 2012
Burberry continues digital domination, tops fashion IQ study: L2 Think Tank
October 5, 2012

Stuart Weitzman builds social media connectivity via video, exclusive offers
October 4, 2012
Boucheron polishes digital savvy via relaunched site
October 4, 2012
Shangri-La goes for app downloads in New York Times placement
October 4, 2012

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MOST POPULAR
  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  2. The Ritz Carlton, Missoni launch beach club in Bali
  3. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  4. Ferrari, Chivas Regal forge multiyear partnership
  5. Bentley renovates countryside estate in Cheshire
  6. ‘Copy Nothing’ campaign defines next era at Jaguar
  7. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  8. Baccarat pulls incoming CEO from Printemps
  9. How Raoul Shah, a peripatetic agency exec, collected 500-plus “Do Not Disturb” door signs and begat a tome
  10. Vestiaire Collective partners with influencers to combat fast fashion
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