QR code use skyrocketed last year because of how easily the technology bridges digital and real-world engagements. On the other hand, augmented reality offers a more exciting way for brands to interact with consumers, but may not be the right choice in all cases.
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","iv":"fcbdf639efb1ad5991549d261bb99cd7","s":"7042a3c6db86a99b"}