Retail
August 25, 2017
Augmented reality can be a powerful tool for retailers if they use it right. Image credit: Sephora
By Danny Parisi
While much has been made of the upcoming virtual reality revolution, the technology’s high barrier to entry means that augmented reality has been much more prevalent immediately in the retail space.
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