Luxury brands from jewelers to automakers have been integrating augmented reality into their marketing strategies, leading experts to believe that it will soon become a staple in luxury advertising.
Luxury brands such as Boucheron, Tissot, Garrard and BMW have recently used augmented reality to allow consumers to virtually try on products via smartphone and webcam technology. The rising trend falls in step with a Juniper study that found the number of augmented reality-capable smartphones had increased from 8 million in 2009 to more than 100 million in 2010.
{"ct":"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","iv":"8a463047e9bed456c0ac14637d661572","s":"0066b44d8c5d528e"}