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Nov. 13, 2024
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Fragrance and personal care

Augmented reality can be bridge between digital, physical retail

April 24, 2018

Coty's AR mirror is a perfect example of blending digital and physical retail. Image credit: Coty

 

By Danny Parisi

Beauty brands are leading the charge in leveraging augmented reality to make physical shopping more digital.

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  1. Diageo launches new division for luxury brands, experiences
  2. Artist Esther Mahlangu to debut new work at SCOPE Art Show’s 2024 Miami edition
  3. Rolls-Royce brings new showroom to Abu Dhabi
  4. Nearly 40pc of fashion execs foresee industry conditions worsening in 2025: McKinsey
  5. Loro Piana, Harrods celebrate holidays
  6. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  7. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  8. Manolo Blahnik opens first Shanghai store
  9. Bridging the generational divide in luxury fashion
  10. Marina Bay Sands goes ‘Above Beyond' with multimillion-dollar rebrand
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Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
Rolls-Royce brings new showroom to Abu Dhabi
Loro Piana, Harrods celebrate holidays