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Automotive

Audi premieres A8 through superhero product placement

June 20, 2017

"Spider-Man: Homecoming" featuring Audi. Image courtesy of Audi

 

By Staff reports

German automaker Audi is showing off its latest artificial intelligence features on the big screen, aligning its technology with the superhero film “Spider-Man: Homecoming.”

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  1. Women now represent 13pc of global billionaire class: Altrata
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  3. The future of successful luxury brand collaborations
  4. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  5. Dior goes for gold with flashy J'adore campaign
  6. Sharon Stone embodies Italian glamour in cinematic Dolce & Gabbana campaign
  7. Porsche-backed DesignCar app adds Bugatti, community voting for virtual car designs
  8. Clarifying luxury brand values and positioning for an evolving marketplace
  9. Luxury Unfiltered: The real reason luxury brands fail
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