Research
May 14, 2012
By Tricia Carr
Audi beat out rivals BMW and Mercedes-Benz by creating print and television advertising campaigns that most resonated with affluent consumers by highlighting brand innovation and efficiency, according to a study by Phoenix Marketing International.
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","iv":"0455bab55fb66f3975939e0c6a92aa5d","s":"870a60ec4fd1b5ca"}
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