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Dec. 23, 2024
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Multichannel

Audi of America aligns with triumphant underdogs in latest A3 campaign

March 18, 2014

 

By Joe McCarthy

Audi of America is unleashing the next wave of advertising efforts for its entry-level, sub-$30,000 A3 model that hits the United States April 3.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Desirability, operational efficiency key to luxury brand growth: Accenture
  3. Porsche Design boosts in-store traffic with Linkin Park collaboration
  4. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  5. Tiffany & Co. acquires historic Titanic timepiece at auction
  6. Rolex partners with Melbourne’s National Gallery of Victoria
  7. Michael Kors walks with influencers in new campaign tier
  8. Wearables, AI at forefront of 2025’s digital trends: IMG
  9. Bleu de Chanel dives deep with new campaign
  10. Dolce & Gabbana opens 16,000-square-foot flagship in Saudi Arabia
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