Watches and jewelry
March 14, 2025
The brand is walking consumers through its history in a new campaign. Image credit: Audemars Piguet
By Zach James
Swiss watchmaker Audemars Piguet is turning back the clock for its latest engagement.
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","iv":"95cc155a3203ecb03cb4ac6434297d78","s":"739d985ee4c6bf42"}
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