NEW YORK – Retail associates are the most powerful showrooming tool that a retailer has, especially when they are armed with mobile technology, according to a Macy’s Inc. executive who spoke at National Retail Federation’s Retail's Big Show 2013.
{"ct":"xAmacevu70E7HjbfBOTbm7a8OOX0gDkRs1i1ackx\/5\/4M3vmwTTnWll3HEQ6OrjDvenuzQuM07scZ\/AUDw6ykhyLoRaWZ9Aw\/\/cqZ1\/9pa1hSiox3jMboSGv22X71vyRRBXzyBOGy0JBLXBvQGObfS7SCLbCfJjE2dj5ELKVg8fzWuQPpchmQnKK3XGJOZhXfRcvGsYH4dOjcTGDCGzwkN+Z6fkLOU4IVDJXLc5N15BbqP3WnegCjmQZfm8iCQGpHsSmqlIsWdAbF9rCJSq\/RBjy0GFBrw8ptVE1FrjkECVExgj71JjFnFF2nYXzRBjxxzmeJbhBBX9kv6K6PUyZKRyW6DkLyI8j9xcUt5YKW0x9H5cCvXK5L4b2kGVQv2N3sOf5Gr3IfvDg8baYzaQXQfBay6GoliJMpgxL8ThC4Oll\/AbLmuGBnJmv7I7\/X3io4RVMesqxDAdN\/eQN5uaCAWSfXxsidfgQsCvk\/00ztg3zJbDE\/gDqo5lnysM5vpatO3\/5w6Nc1gI3gebqDDW81\/\/Y0lnwR26XBnuijctDR6+BhLBoHnfY6WvyUdvEjQJnjUD7eivdQvIMJjEj0fF+xMKpDU3UOiZWh7JM1iXem0g0ZXz3lQibXNuZbLrASdAUlOWd3q5+45UZcmttCO6V\/\/j6hx6SSs7ybg1eCtow0Uu2qVbXqKokENpCPR6xZc3O+VbGVY7cGiZfeZuC79LaFR4t0sfJl3t4X6yRpQ5XVYTtbkO4m7Q+V+VoMntTW0HM32+JkmrVaWDY0x3LLBGUXJ2Tpz9WXNN6mJsI4DZiL2b++q0PLVlkT\/3Jg2hRqCqH99yixGrZ+QTQtH\/j76vVNNvpdZg1pp1SVEg4333fi\/6wYSO94vjkp6IH+G9glcn2f5QpJCk\/qp9VHppy8VkjaeCzAs9cU\/V0BAUGFzeMFNvw61RFKdkAwp9dsuZE+1UBm4TmuL4y88A6ggUKSvzoy2Wc0XogRCzYYU8oa4mTf7kWIVJ1RuB1B2d6KFavRgPhdj4eS+oaoHF3ztvr+xb6kIuUEHGWuQsGwD7hAZ8YVVNa6W\/PS9a2RxECjBJ0Or3zSq8oTX5Hj0CyLRGWXsfb1ozFeGzwsteQMwRsnh9tFEt3nd28SKQOGqxhE8U0cSi\/R6E4matrIyZSpAx6CO3Y+AWQjVoCkRrXs0a+AyRjR\/pNy24jGMQdCXmutFNViBK01zJFs34a76fTyPnV+emugXGp7EheEIYyRafaJIJtfI6fsaDAdOOWw2Hqv33iYjJLwnlFJ+Iovs1Dp0yaIzcIDi7VZofgnq1H\/N4StHAVPHsPnY2VObkdimDPHmdDd48gqt7q0Xgt2CrigXimCi9cYL0w9Udn8tANIEl8igmJV+CbxEdz5ZSTNMeibGhww6MvXq6q0QUlU+cxZLUJLrHCelVnp9OG2To\/isHa17SNHYdkGKycNkszEDx7o3met\/xn4a4xmiymBUPDUxrDRqG+Tgho68dEJyC9aLQTIC6HSSaGX240xoRxcgZ10mF6i8wBh14bT26cdbQ9K0qzBOlWEmk5A1ItI47uTXOLWss\/To+jhACfwCtKFQ3jMpAoWg3AYYG94w2R6tdCVfEYWjHtC9pBaXpIYoLRuNDP6jIqeFnvFbHr58ukRLY3SYPLGtsYdYrbfIJ\/5uo2Z3FTFGlPKf2\/t7dEw3AFKXJSoAMjVVtmavahxGlUfe\/pt2N1C0NihYGhms8q9HxwTSUNN267K4DRY0wPhhvQTvP7M7oZwOYQVhTShyswQsBQDMFp6MoshfGgeQUzvY+RxFNGcvGPcSRrIKoaHZrQeF9SeRZzUeyzIr6xTUaXcrhVRTWVt32auXbzf+NPbF9zD97EsRc78N1wD+rE9PcYr8y5nwSiAE2ic\/fltbfK2cz0OvnUNDpHTNl9\/qxZH15oq3KcRIuw4Gb1ZWk2Ma85btdrLor4oLUDWbkS2qCZhH+\/3aqJgkKpdmQV837S2E+17nDxtDhukdTDnmzUUQ6H9dREMuJyQbnmTyI6\/\/9b+fTI97o4knENcbh67DKdDYutiqbFg81SOoSCH1k1JAmUix8ClJXcHahaWKbtu\/XkKJS2DlA9Q4Q4Ogx2lLuP5Bfz8TWKTMyC05agP8s5TLLMSZlcwniN4\/3aF\/HlHCHqlgCDYVAE5yZrn8WTcSdDrS3GBwH3b0ufnrq7YM5ZI9Fq+G2UNYp46KR9GbH9j4w6eyn9QAe74ziH8aAnVzSlhxbyoRR2huDZgEHMt4dliUgQ7TvXYbVo4UDPmL6kuuvpkyIDLnXIGUTqvcBPZaGxZPXlvdalWRLio63cGJFkAi8CMeQ9qOIMC6zJXix8WzsWx1Q80OaJxo8s0wzW3klYPwsHTsNaV0WXjaHrK6\/N9VnkP\/HqDJDmyHwLQuKiDlZjVF8qD4rlTMGAja+BKVJE96VBHaUfRO\/1X5NsdOroERX+u8IyS83JUj2T0QoKe+gFiWaWTtf1\/YulSTu8s11BIhbD4LBZVdvbjwwiMVRxyzL735LCkXT0xE3578tAFLGsmSifNI0Vsqu6Zl2y8dj2tMeQxwTUyjdae9n8vAiJi4APIoz4tJkmJ1Vkvo6QQ6gqdG\/\/5\/pGu6vk8\/HTUJmmS9RolnUOJ0O1RqZEYgw\/lRfAlHMgcQgKC1qidggtlM7zFx6RL\/f62wR4\/axatvoTtWHpHCdSvO79EdNf7FkdgL3pTZnvf2CyuYMfu\/BAzMEmVkPnJElw508AIiYcsOmL5rXCfVrwkB3RvvOvJZTBsoCfnEtlGRf36gMNXiNNoMby8HPMpQ0N1E6KYhbWYpYxMpQ7pIp7kO0B2ioZW0ve2xP8mlwxVNwEp1X2pm\/u6ehTBF7x3tfLnmb2uJ2NmUy+dQqnCNkTErDTg40KdkutLTBriuS+iN2B6M50TAvY2oE1okXe56cBlj4fR7wO5YJBIe2ml8OLsKzg+hF8QX7UfKJggkzF+MjZ02TlRXFM+uhAnWZDHmANYQJ4\/helyUqpEB9UoXe6jhkCsOCqaRtLbSNT1DvGV4nFRTCOPW8HXL3biBO3XAe7zp4BIIYOpd40pCd8G4ux+Zjhz9iPIY9zJsJLnoC\/7ImyImva0wmXEnNJbvMwKyMfYCWYE3SyzY8nHRdD9dWrRsr5KE8cxpc+DS+TFRm6tXu9QCTQML\/YwdIUN5hReo6LDfehce8WhGwjGxizpscbJ146Ft3WsBJoLiTlT0OhSgQHEV62AFughq53eFF\/tZDZbh0BpqkPzLNjefQS84BpaY2+bPRDMywKz3sIXyQDoZJbOO+bUgIrsNNlw2NG8iuVEurbWM1ESZz2dDledxW2A\/sN6M9fUsFCFi1GMPXAxjIetnqvl4NzAyozps0mdOYe7nHnoQcYpqSlCd0xOgHOyioP7Tm5pWJG89j54yG+HSlkZ\/Ftc35SZJyoY9LGZQ7SpJvNBiD4qlxWFJEqaQZZzwXyHS\/KLhY2FuvKwnjpTABao065XdWQpk3MuiOOwuKFNd0D03yOrHoGb4lkPp7TlmyQ1JznpL5ju\/+Q3qKx1Ju66pZT3xcZcl\/jRff88o2bfqsRl8Qafkl\/oNMJo1tVCebzTZc1\/RVr6nX\/P\/J1GS1YOTz2p2nfS1qRX9j1xfSK\/0huC7auBzKMIFAmUgXJGZIkm0\/s0cwIWkLRa1bNH9yzK6xMxIqJv1+7Eb78n4319UufQ1IU+W65VhwR+QoX9Alvb8tpIYoOu7AXo1B2FnFuVzHHJQWJ7XsddMFDEUPq\/1pA190smUyJ2cBDzF0vwN\/ibVP8ReBtg3frT7ir2H+dahntPsaw1Qh1qK0\/PYMmd38POpwXMD5NkUPqsKSjyrgTbYP0iENEKHPLttbarX+HRdB6C7XDtJajN2MUdC0qgb4k6XtNeW+RYwlAVukc7gcq+Zcbxz3JM9rVo69+8c\/1xPNKnEAAWF3AiFyeF8mVi2BNPt24OjRcy2\/x6gxr2Jfi97o5PoyQY1N6CHrSgu4virdbZpbhYoXdf\/fBQuU+FPDi9Vq9J\/H6HCsX54+HlGbR7kZO\/yltBYj158mJ\/Cr1L\/d5ScS7cH6pI3pkm+uy68xnJt9phZxuGC4mTzs0+xdhxbTwI9ncYJen\/BSh8gBrthDXcTXH99Ap0HOmj3h8JkMHy5nGOREOfFnjlNCuLMUQFDQ+vyZj2dKMmibGZkG9+zROIo0DGZnYwRZLWeYUYMSHAib8zTkCOhN6XxrVaKY27jZ1t+BYxbYULL+WaocYC69jbifQvBirf33QfcqMUL2zIPixVLmeC3iPrtMN9uP0k8WydIuYPgmo3\/32pg\/G\/erxmMacuAAa20PVAhPl92TfTiZsD\/Bq7yKw1DDoL5OdczILOHnMpLm98fnU0Hr48ihuhoCUQlSZiGPs5UeJXYpqOaLumH1WcWi929T\/RgYt3l5jB3CFMow8iatgOCbRdImg7bVg+aE49g01mX6oVy4vNF3WHPj6sGSYBMatHA4smpDoMbyBDuEvvFKzrMH5iKYQE68LyfME+KO+oPDrhqE9th0LXUT829SziMAwVUWYHi+MNPpTixBnjREkL\/jcrQt5bC7Bt5zHjyUmh6Ca+yVba40ouVZOS1w7nKEG37aPmg95777Yo9FaQhl6EKx+BcSdebKPX+fIJH1Q0eOA94Gzd4I85FmnwhBnfhvAg572p4CXiRqa22+azx4kzsbA5MryWsTO0FWtFPusfjo+R9w18mLZkzI0WsaUL9Cxopeb5r6xx1FHHWoPh+\/cBfi1pmfhMQ1jlaISAQyFyYpvuB6etWmZpdnpDNMlsPiyaxRPtN8ldqM5xnwHoQmrPmgpM7YXFWbjw6hW8pL\/JecLZbW3KnPX0NM39xN5szt3w5jrdURbDxypnMAK3SPloW3hBytkOz\/GnOx1\/XQWPvDyJ2XhOGuldok9a7UTxMv4eYhvaq6Hicn2TElJvV0cT6VEs2tUqtGc4ulfh4NV4tk+TOBH0oyRHcfRpi4mQrHFXeF9ab0sKMldK5IAuXTv8QLYHy1HFTdSITajqm8kxU9O3W1CTao9oPZfAYUAOfA2llzfHYqd3s4KEvbzvZtVd3x88N5SYmhoegRnUfMTI0l7G588ZzmzKq6IW8av7uLe6VtSm2C4gvF3TOgJblGoHJF5qAL01Ae9mRIRfK0GeLc6UQLIs\/5DMeQ5+HLWL4Mz16Kpi25f62FiFeaGgsfbUdcDo1F5DVNlT\/BY3s4vapd30W4rxQIr7N5jxbvlTvNKplAGscDRQ3iKYuXLRnPr9pAwnP3EQFCc9Mx10OTaTGmNRVRtzW0B0BRxBMzzgaNAXZTRwNKI0ep3ILb3oLwhimr4LZdk7wUsG8G\/\/\/91blg52gUe2WmHZrMtH4lfYKm9PwgSBM8HauNPNgjPSROmch\/y3ZgQmdlqqljfaqa3zQxJrRj0b0pxcKWD31glapDUqBlcO3J6ZzILF8B53msq32QW2EaeQrO\/CYNeYXVyHnp+\/mvZ0BhctUmZPIDVzpcgVtn\/N2xpUbJfhEpj73lrDXE4wl36kxHxapNaTqDkahu7XtSUfI4nFE4H5Idsef3fAVe4dVCte5jcSHQyYQw\/BSrH3b+nOCmJa1FqhXStjn\/4E5dDigcNVe8h58xDVx2hZrtGTzhulccJOdXh+kHOBeGF\/UZmU9DdK7KjKQU8sBWvY8HM1GRXQ5ZJKtIa89b8hXN5VtYG7i8oVyC0z\/y1NBq1An2YVlIuTu8thGDt6Qa7JuFbQyTWrjbbDcxFYT\/OGO8vFMEuRrX4C4XS37PvW0omJzl4Cm8vbBq\/mj1A\/2bMdFKrSB6oulT+olan+Jhm9eTv1t1bzPsxOc0uYHsyTNXFSPkEXV93pjoeEWeoN\/oBGM8tfbxnItBahnAeDU5vT4WbvdeWyP+iBINPO6hO1VTTKZc90aQdvnebuCHFSmSmH9F70bpoIahIwxmfJlV0ALcLMh9LD+tQMeKFcrfXFtpPKst9sTw\/DeRKZsOC3ceA7fdoi\/dSoCJYbaR\/up74sJD2NEABcUxM1W3Uar29K3uQbK4aQk5oQR2yzBX7S+cS9YEa9DN7JxYH7LIqeawUDViGZwflnMG56On7hD1ufsuGRFEPa3\/MMAHhku\/pbwE1SRc\/QQEzppx0YObwyLdkazu23g4k4Hmb6kkOTSvT8t4GUl\/PZcdr0TQtOVlBFNsKcdZnGYKrf19SU3AdmQLwO7t0jiAvTzfKGqjjcEhVwgaHwbur7zzKnroQZZW06fRNIr+eYL3qFcwALdqS3NOZyHCEwzO5gO6W+JIvkm9qwXCn6sYlk2QDWtts+aNepmdi+dI61CjAIIq81NOpldzc0jqcdCZoPxrEiU\/GqYXG7pMF6TjmPhCVaKt+6BVegIBsfVviRUpDt7vybYD945IM5q8Q9ky\/dtbjRvT7WYUYxycTiixMvNH4fgTmg5OvfVNQ3O1mM9FHU\/oMN0t0GpzLG69OAHnBJJmA2uz3w5p3Eje6zQF9BceI9Z50tzvmsimUX8jUn6n88\/kSut4dOmuFdBWfaGiPklrnD2oU9uQ+qrbRgaIvPdc6q0vI5RP1quJUfGtOnZ9WOTRlCxhgsje7rgXR4x5Mr77BEcCRZhjGhs9LExPfyDRE0xeEyh4h2ULMAnlIsIXOgaE\/IsryGXSyDQQSSPCn0mUjQuAYceoUeI1UE6qpgAxR5Mggnxac6i03gW1BZhcFyIulUfVkh95o4Xvv8IytJkjxt1vMN2dRREbMQpynWvxtI1+2gY+NOnF9bGruK5jaC394hMSMQQfkqCRkoGA6ndb\/hcR\/9qnbAIjJzvXXp8hDP5hJg9qrI7nJiNIf\/hTum+CKbRgEhFVZRqnrXw2IZ5ndCYuoZeLBcAnraDseVoDSE+Ax4i3n+fSHVkpCXSJJU\/1wLJXyx6Bix9tDxDMNoTsa0i3SYryvKSwiNI\/MHf9Z6OKsEDw6N6LIYXr24WTPJSSzYF9ewFKqOQvfw+7m+irOvnee3ij9DsXQ0UHB9Cbjaan4vsqqczXFguTI2LPBOfwLvhGvvRIcto3DKMi4U\/j0gbeT1DnoN6kaEKUomwQBVWJwZ5nXKc1\/16mE7Iff3gBjWPbHCHI0OqGD5UJNy5c3FczCnpUtiqfuZ0YG8x69Jk2qt63Z69UT8QtV6FE5ZdhFT5E\/a1UMvS1v4JwpxsGny0yv1\/kI0oAmf2oQs\/T3MEMVn9ef3LBIzeEznh9aCuLf9Jw\/MSOw24KqU+fI6B3oT6c1H8fs9n3SqETxxZ4NEgCwKZlrEkxhfm05ci469UzMx81p2aDu8+ZxhsSsYJgC0DqCRpzO0tMDkNh5y2QVQsrVmKocxJTIaAGnmyfh6Lern5xYNkFJ+e5v22o5cDAqPtMzlJapgdHkuwA=","iv":"ebc506d87e4fa223edfb362c4cdaf210","s":"ac8e4d536b5724b4"}