Q&A
May 24, 2012
By Mickey Alam Khan
The aspirational/symbolic buyers that most luxury marketers are chasing have all but disappeared in this economy, according to one of the leading luminaries in the luxury marketing world.
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","iv":"b2d717f2ff8825acc07ebb03c422723d","s":"66b03b7c23a72c24"}
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