Marketing
November 25, 2020
Chinese actor Tang Wei wears Salvatore Ferragamo for T Magazine China. Image credit: Salvatore Ferragamo
By Sarah Ramirez
While the strong rebound of the Chinese market has been able to uplift the luxury industry, marketers are meeting a new type of affluent consumer in China as the recovery continues.
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","iv":"32133805194bebf080b94a558b2a3329","s":"d85f6a5d982428dc"}
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