Multichannel
January 22, 2014
By Jen King
Italian apparel brand Giorgio Armani is leveraging the digital real-time journal Armani Live to generate interest in its One Night Only event series by creating a connected community through various postings.
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t1jAtqM19iK8iLDoSQQSW+tI6rlEQRvrqnF1FRzy8j+GOj3JBT90\/4R2hB68dKHzlBU2OVQ+rku+fLSo\/mKBUyfjhRXlihAvPotxujnwLFr9ArIwwJm1k2y9eyh+vt1cOBwnVQ5gWXhhqhJm893N4UasCpD4Srrxum6CNzD74365MbaCfgFqZTjyCq0buch30I+on4bbTjgv5MzXBFWyzlRWsohb9Encv2Q0Kth+n+x4d\/KoKlHb8PyYjCHLgVloXVHKU0ujqlSd3uhId2OAtcHqY3fTrEXmv+mTgUtFIABEbfdCigE0VKUlasfmt3gIULhQqD2bS5g1An4qr621md9cHi6Gt8xO752Sk4dIpqqTDVe6XT9cwMN1RbVLnnRwLhSOBr+lgs4KeNEJ5BMtwlc8gqzdzOe75oVvGqbACXp2I7spI\/Yv5TZVRJl+mj5a4Vb0FB9K5uYwM6jTk18qzvoGl7kyhFH7zFRqidQ4OhICa9qTGjUNXTk6xLFsmrcTkXlAtAC1xxRTWEpw+XUsB3wqPB35qmoBFfDSx3G1uM7Xlk5J+x11M7vbo8Kn4ri7SD8UX2OFfYQhNNr\/jxK2fB5s6Y+XyUAsN+gJXpBZS\/K89WYx\/YRk5bJB918Sd52VILOvOCFEb3XmbNtSb8mOZUA2t6zGTzvrFrLvbFsn6AhWsPe0y0Nh\/X2R2VYr0N1YZ5MShxrLmeZWQg\/j2qPE9YnQABa99U4hxxr76w9BvzZAud+nAsS5LBS+e1o2GZcWqO2azmzivzqepPen8mw+VlN4\/jk7w\/5O8rX8jYW8+Ifk5lNjnVTQmDpOaeInNTBk6gm4Xj5\/g1L\/t40Zx+hR3bIIc0DWhtgbPaq2mUpxbvnh2pLMxYUgm19FVFlAJ2O0O0lPK1+3wJ97P5T6ph8y2gNjmS0VDCQ8vbTPjmQyCLtAUfsgdpATwvSsphq1QO+BglyGFl1MluUEoc4n3PztpSd2VwnxLvHytJKZwOLtBkGXiGHDHkqyWjZb31DG2WeeNQhg7gzo\/1ZFCTjMMVGQkMvnx1byct8rPpaLOkCtl7LIhXSxZOkhSwFDKLgeAYP7hqh5Kqlk+684DmpvwwMsqCCc\/SS3oM2v6fdYAdxA5VXljiDiR1nArnR6bK\/E8\/78JuQsEvf0CU6Z5sg9XzPAJMnN8yYqKdvo9KG8JirUglfJ6GU3fZpO6ayTbr1rH09dW8sSZSFNQTeuFlgSwfm1ozDw3KKNeit6fswazkMWZZhZKsb8f27FXtp3EzjwFuGT2dS3z8qWVc2fNMEO3FGVnaqMIV7tUcLIT5rSz2YWBeyhb6mGUTAkGo7rgTr3R8VMyCn4QqsUxBXIULkLyhIMRzoeKVwMhAwscr0swQdXAALe8E4m0MMG7Ld2iCkk0mZxtX\/AFpvrCau9Jv9u3cZqOW2oE170XdRVAeZqvbDjKWI9bxdfep15aVHh916D0uo+JHFn1kcMvR5cZn0okkGc5cwnPDbY3t14JEjxYX0YvdmuJCrg9bb+FGncrlTBGoQ1kfEwP5XvQ94AZFUWIagP8P7yqrQIX4IT4kp+OpEOzwyieXdwF9A1h5ySNR4AY3Ak+5KKG1pSpksRYKli7oJcMpHMeUVXGl\/9YazsHE9qwIByL\/AGbNJ3WNwn+oMavuZfTRgOq0tAWjD\/duam74FqcqtUQ9OiRqaSkrk6e57oGIns0fFoQ+ofs5tw1FTpiW6DdzGcaB2V\/YDmpWsONJsBndTUSvLbt0ZQw9bL6wg8vro2CCaFzj5p5VQQ9lz0J6QhQJeg\/NYhZCekLMLJFtmaMZZ7vppQ\/FIMHsrVWqaCO6ArkH\/ekkWXS9NBmcNuQsnSSeKj+dPLGzS8MbkoKowfQhoJlaaOREOL4x888iLH4cHgymPcHYgqrq8hJdDP0jvWcxwCBHpaGKCRgma88icW8TCXU+wwuZBKt57jE23InUEJM5i2nTWFxCXaxkQ0TxXFvruWTsooRgvhVblllDANe7PBrHsSqUih5FZJ91SP3iqBjqo5gPjMSXwHSdvR+iHd8oouLZRqXi6qPN5pfkR33Mp1+QXRQAJnv8QDK0CYV7foU+UNKUFQMqYk1hLCfwI+MDHY\/vMumzOurKVWn3lozBuIRFkmWCCqdBUgoEsWb3R+EcMy5IvFYsiRblECrRrLgfRPY6G4Fgv\/FLWC2pj9QOU7H1N0tHjE29KFDp+3zqPdt1NenKG3OCsxydvCgEtaI1ljJ6NZ\/a7xtz2yQXz4S63ve7Pb4LPmG+AE+yYrPx2NMZ2mwH1yvmlvBfjjgcOwnq\/PN4iyQWfeg2ia7kEfwl1KC1Kl9arWIP8xs8xMXLvePYBs7AezvGUQZlygBQom7i8uE1pr\/0+Wm7y\/HIabnJEWEdWuJysUrtGutbOw5gJq77uOkF2+X3CM69SNFH1hC1ogzjBAULMEpCR6EOpHfQOIMK4NWixBpPIcBtPl8dv4n+CrzLQcHx4Izp8aPQxuWGwkgOiSOm4D3udKImAMkqpKlh5k81D3iDTrvL\/4YSN74k5oL688D9om\/uo9B33HbVcPHLM3DJw45+k4u36hUp85w+QOBQYYqSY2cIqaMhKA+OZJ4iTnLXS6qTET3PO1JQH7s3+\/2x7tkD5DL3Phi5zjQJtYlv6KtDB\/LDty1ax1gxfGfsIOzx52qTScnwT5MmAwv9c7zqZDNo5AgzP73uPOnNPLS2aHKaMiVYMptm\/kU6R1hKlzDdlrFt0tFcuCsoigCVvDgVyoGKMytzT4TNTkFPuXIZzjgMN9khM0CgxEY9F5BPqb4bIRv8bMU4co4OldKj9nbFzGc+G6S21KL8Nm\/SnDNrMN9OTaMfULYTMwy9t6+4Vro88rvAt9jH+ybRN\/tXkeaiKwS5H7kE8dbeh90\/rxCUWL2mSiazCPKju0zHHuOMM0Yiv7RZf9pJRhI5+1Puiw6ewowYYaVWK6JQ6BkFGZnVin93At1nn1MMVERDwpsWHG7C9Q0NTDEfpDKytBXknag8gpQHH2A9HtSgbRovJttCVQ4nFQI7qH5dBTaHhPOnXG5hIaTL0Gdl240v0jWISmcFTPsMfB2W\/1m6bbsGGLoL58ov0UFwODOnt3GHplh5apHiryeXHcpzk7ReyedwTbpJg6Ecvn5y3iviqS4APjkTiJuVqBgbZEpHndRrmfQLGTBCSlnS+t48qxvQCrgCha6TrUnp4c\/PbqmYokIi01z6PZ5XyNdJ5MGb\/a3mDeZBiw0eJR7VfWLmpJ0QaM8fflvDpDM6KbVTpp8EAWVL++NTP2B176mEvRRXgcJM+3tzavUhktlngqeqtCl3t9rrlTZS6Ic\/52pr+9RTPnETS+rkotkJo9JNPTLidiY+wmrs47Vu9mzVoMHOtQFArlC4t5A75SrKAZZ5RgFVdKRwGNOvNIHGN5zg89vg9wjt3y4Oj3sp230p73USd0vhZOEa6v5eOxlCVs7Wm6kJXA03vHc5hwjsccDqkPVquzD6nswxVpv6waElKoQbL5xcVfmaMpGgaBO3zhFdy\/nZUkI8iXNXRRlfRlhWeMp4UOfPMrspl6gGIv\/oLP3VEArv8iHh70mojR\/U\/ragb42gMbl0bNKj5cLi+z1+XTxBo4zOAIGrUq\/wwuDy6uPiGTObx07NEdb0WSS6HjaH\/bMhq4BBQl\/SC55\/7mkcDkskx47COVlJzzKOZmzupE\/K79HsMtFGPMmk27v8rdZokdh6GTB\/3QxeW4O7\/pLaLjo0Du4Hacfrn59EitaMopAgyHgfuDMz0bIK1ph0gTAvhS3tVUsBxHlfkXPJH2pR0WoKiau2c1+4ZzjwEPMzw9QhHAE0G8cEXh+EUuD2qIBRU8dAI3kkHvqC8o\/CN7wvKi1hcGdUp0S3YF7Orb0eIuS04dz6+j8kxQ7fLgCuujoSzEgjImiEHEryPOBH4W4YLryFenpdl\/imfzfqt9+Qxd3MxNFmgdmn14+7\/1SS+yxxaAmSApePP7rKroik2aMwzUC0qwG1Q5VqaCe8iSnXR+Ms47RW0fHWL+4E\/Nynx1OQZ\/2aOcqjcMinhfh9gkN3PEl3EH3vD0JpkER0sSaPIK+YqPA3qZHazGsDkEILrL5LfV0yjG33NOKJiyGiADdzO+ywD1wMv1e\/Bt5k8Upa6U6HAMITgNQQ+nBlLPSxcyjJp7omYSsOMJLGTbE+2jQW5Ed0CK3+tEFL96x4GGk1cIiotp9XXcpyxYmRyKmldVSluKRMmd9AQaHwsC3ceUKIs7kMt5mWXUu1Q0IXPFtMPUwD6AUvuGSy4DN4oENcKAGXw3UxiHblw\/SwzkaGM40Leckxqh6039S15dZChjgj8NfdVBly3pB41PhmsASxaVdaFYWs\/u7Ukv3eX0R9nZ66cJI3wNmZp\/p0gw2SHvd5OWrPwd5J5flfnj\/JKkkI7nA5kWN3bFaPD04WwOTJ62j3tuiW9oJk9jWT\/oIwMYFjm+VN2FNySfFvsQ1mhzthCJsiu8nbvMAaPdzWmyeW61w5VEVK5S5GykaX9Ot4jKwz2TEIgH78bMfxacpc+hfbBoWX0uSiAcPDiXv6joVIN\/nqPjO+JtgAa5SBAYxx7op7Wbo5aLqwRuaLRR7RX4pQT9VaX41FnkpebQcuDlf0T3MwH\/9LCDtMwfzdP5Vu+YKDjOx5ZainFc+qho4KOxFRyy3zQ36JbgzUuVJXoEn0n1rUuIOdOD+8y6TLW+fcBw+R8c=","iv":"30cf413099cf073ed690dbb70a506c54","s":"e82d521531a48e11"}
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