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Are exhibitions a wise investment for luxury brands?

January 28, 2016

Alexander McQueen: Savage Beauty exhibition in partnership with Swarovski at the Victoria and Albert Museum, London, March 14 to Aug. 2, 2015. Image copyright V&A Museum Alexander McQueen: Savage Beauty exhibition in partnership with Swarovski at the Victoria and Albert Museum, London, March 14 to Aug. 2, 2015. Image copyright V&A Museum

 

By Joanna Carroll

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