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Nov. 21, 2024
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Fragrance and personal care

AR tools glean self-reliant beauty, skincare consultations

September 18, 2017

i Augmented reality can be a powerful tool for retailers if they use it right. Image credit: Sephora

 

By Jen King

As beauty counter foot traffic continues to slow, the use of augmented reality has the potential of recreating the in-store experience through inclusion and personalization.

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  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  2. Women now represent 13pc of global billionaire class: Altrata
  3. Ginori 1735, St. Regis Hotels partner to scale branded cafe concept
  4. ‘Copy Nothing’ campaign defines next era at Jaguar
  5. Ambassador-led storytelling carries holiday campaign from Boucheron
  6. Erewhon to pilot pop-up juice bar in Las Vegas during F1 weekend
  7. Audemars Piguet unveils collaboration with artist Kaws
  8. Mytheresa releases quarterly results, reaches record high AOV
  9. Hublot nods to tennis champion Novak Djokovic with custom chronograph
  10. Dolce & Gabbana, Skims release limited-edition collection
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