Columns
March 23, 2015
David Spear is an associate partner in IBM’s Consumer Products & Retail Center of Competence
By a Luxury Daily columnist
{"ct":"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","iv":"00397430b978cc43feb2703e695610dd","s":"6aef04761e6bec5a"}
Share your thoughts. Click here