Marketing
August 25, 2021
Brands continue to utilize famous faces and target younger audiences. Image credit: Gucci
By Katie Tamola
While there are myriad ways for a brand to make itself and its offerings known and visible on social media, some tactics are proving to earn more engagement than others.
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","iv":"b39ea3ac895f05fce888839c012854fa","s":"81026d47088cff02"}
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