Mobile
September 2, 2011
By Kayla Hutzler
British menswear designer Alfred Dunhill is implementing new technology in its mobile application that uses augmented reality to bring static, traditional out-of-home advertisements to life.
{"ct":"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","iv":"82aa1bc2b724ca44dc3d804d8bf22faf","s":"9a03130c649d43ca"}
Share your thoughts. Click here