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Nov. 15, 2024
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Retail

AI to play major role in shopper experience, internal brand decision-making

December 14, 2022

Graphic from Dressipi Shoppers are increasingly looking for - and creating with their data - a more personalized retail experience. Image Credit: Dressipi

 

By Marybeth Connaughton

Retailers with both online and bricks-and-mortar locations should focus on creating an individualized experience for shoppers, with artificial intelligence playing a major role.

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  1. Capri Holdings, Tapestry abandon plan to merge
  2. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  3. Burberry overhauls strategy amid rocky interim results
  4. Neiman Marcus honors Leonard A. Lauder in New York City
  5. Bloomingdale’s gets ‘Wicked’ for festive campaign
  6. Ferrari teams with Paramount Pictures ahead of ‘Gladiator II’ premiere
  7. Off the Cuff: A Q&A with Natura Bissé's Patricia Fisas
  8. Luxury Unfiltered: The self-inflicted luxury crisis
  9. In Geneva, Christie’s records new high with Aga Khan emerald
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