Travel and hospitality
August 2, 2022
China’s tourists are switching city breaks for the great outdoors. Luxury brands need a strategic shift in travel retail if they want to ride this wave. Image credit: Shutterstock
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","iv":"78d6ca854b2e43ea77a5e972a8e240ab","s":"26c8c9a093b66fa2"}
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