Travel and hospitality
August 2, 2022
China’s tourists are switching city breaks for the great outdoors. Luxury brands need a strategic shift in travel retail if they want to ride this wave. Image credit: Shutterstock
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VkV+nGYrW5EtBirF\/ajOWT5ZQoHOgO5zTa5xQRd\/lHXEkHWiMKocHusckrgzuXGbIWcnb0+8gcrt6Kk7tN298AIeOh6+IhYeRNceb8HFWscH78HEBWYTvhyBIKbbVMkI6xEdl\/onSOwXodCrsFp+Q8AzdipZQThgRD\/UHn0hVIMxJfgbN3QVwv+9Urg7f3rbW7raQGzAOffzPF4jicx5kZv7bQnzx4FvA5IRD\/V5mAi3KHHMrGH1xA7NBPwd0OtgfIICxJwqMIZl0o1TVLIrfoWxDAUviiU7iW9XPh5jpmJHPrmLHRALvAH3qB3MoprsbiDZTsvVzejQrvLL3CGRQ6c9Ana6ToNfWL1K\/nZRviyQ30MnaEokb9cAbaLZgHEcPVSZKtYI0yBP+87M\/N+ksHitZrc\/1ICCFx7Wl+XQYLkOK0qOSb0Eea+xN+SAmZZEWaj7u\/gF2QWksmq1K4CEYrodBItIvVJMqPBWFonOVSmWEc8XzvNlRdy3\/6kYDuLSHvX43ZAjqHxT97tsb6pzkdV6zSCW3tJq9q0WHEsKoNIlyhUIKudvde73I55PACpu7Xy0u2JVN1Lhj7fBSSbhyo1evrxCba\/kDTqot3sT7rSBgPFI9ifT2zssVfdsEy+c27ZRRfF3j0At8TjsmG2xCgzAH8ojDEdZrGrc9A40WRHvKDmAXjTpKgQSmyK3qPcjLw7vPsx5guM4PS7hvEXXC7W0cvLb2rqUhQ1elRgJFC7Xbf\/htsHNgyM3vD9L7MmxYqJrnjYPiH4NWmYIMFGOyWihw8gi1ZGxvowJCNFTQYOPvx+E48zc75wUDU+3cOsMSiruxtuNdYbrdEUsJ+lxEhBhz+l62M\/uB\/izNSYx6kyq8yzsRhgAQKZAWSyFI3GhMu473Au4mGxMKgRAa0byaVFo8zxbKpvCc7vDf20UBk5+owOM\/y\/faYqXVM03\/fpsoWSxU5Jo2vipuH6QSudexPtz4O0PKavAhEhzxZDU7274dtNCkjrPKFUOoU7yKHZiUAmVFCS+RQngY2t1qSn5PzHqSgru9+JNTq3C4YyO49yYr0z6D44+YYTi6LVU5au\/N9XhLGJt+DKe7POQZMrkhCflWRucoYM1TG2kNrIjbVlj54E8Co3aA+VBKn4IokI5\/sUmWOnYO7zCi2Byy6E7oIj4EzyP3x6paFK+pjwqxxF2jEpB8V+BtRqf9S8LJJ1ZLVRilMvKt8HoStQYOB4heqWqghiNb5OFlv+SKR2WqxOMXWFKMH\/NvWTSWABdTeiX1YhKpGXNMz6IKWNFkJewNVScB2wXoXp7i0Y9U\/M6yZR1X5IFty2wwCXFxpDyUkWq8IBC0J\/hH5tZWVeu65NB77+lZ5Fl\/Lj+z1Jlie23wkbN4yZ6VOMfh9k8h0ggcdWu6Sg5ixPcs4TypXZDo1zTFmZedXQ75d97yWJH6uhdlIyVfjmLpUmrLfv3NmxjEQftaqwqnebbY7TbF37PCqCvSQYFKPzTXPaaIPTVDXmbmALiODWSie\/8CYAhymVz8xMsKItaoeE1o4zTonOV4W2wFqTwgGoe4BnkDC3R48N+dvJ3XUeE1LlKsTQwC+FP5w38bgXQtYX4VgxVxUqzxvJWOufwpdl7JKI6EkkouWPIJjzQYF9r8Y7Vc5iTftTW6VXJKnwBR1qS5alYF3ITaVB0TrpiGBd3q5uSShnLXMzEy\/iT1m5R1kMchxH7lvK6tqrdT7wSV5HOLFKZh+s4XobVM337SDldqOE5alAV4IwHQ2FhJ1lfyKj3nwAeXohllJ1WJENRfQlgQZayz3XHKDH\/SR+gR83ajSwumQDN7AfICoaLcAvqZzsmTT085l+T1ACnaqSNcKln48k9XSqdSxwOdK8HYk1RFxlE3HquhGsjjBzJC1c+D5qk2\/YtKThADytBbcVymc6SheC79Ol7E0+Qv7296EAxZroKdhFZ1hd6jvYHanUiiR\/GjuRTtlmLRl\/gB1YecrcHNwpfzFEXX43gwTv4Hlcm9uYqOVgV71BEKLgcgkX51xqtW0lYVMezuP6mi8zQ8nqFJXwwn1LvAFd1Sw1mvvNN7KtNjKp9NvKHMnepsJYElSdYOcGKbXl7DhXioIHY+YXmoSPPaIB2kIrOZro6KAi9nbg8G+RIOKK895uFKSBBQTGZzgqcAFyjS0nAKFGLS2n3SKouv8RarwjyOxTcAxW\/sZvu4RFMx1IgVD6g\/vlcxChi+q4Zal9lDv4j4vnpiI22u9sfVoDbj193LdFbsIHi+EhYq\/0ee9hh3MjKt1j8weUq8UPFi6fuCZfSbWd3kbZo6DhM8n7\/1iTGdBv8yEBqXalJ3SAYz6O65v\/QumYRWXmH++dCc+e6KaBONKlat\/ILgUfmIQR\/18u+fkXVNiKHWgC+V+zZTnbQzxauaXXT0IWoJBzj3e4Hcdef0kMCCZZpDIbBGLfFVuxKrUWzqCMze1wlFstt3dgdutDz4NPc2v+SOCuzsOQIbWbZQApCJa81i+EjAzX+\/EPo3U28xgzx938ijrhRMV6ORjC60Rc7tdC7cp6gEbRgIZK11qPPJEtv0a4ZSdhLCUmDebEowEmyoxDP2u0W4F0bj5zwd+cCeSikGZIUwev1+fNgJnZvRsP7orfjABYsVnm5R3SaV\/GgU\/g5ki\/eR8T+2kSMfZCRCY0\/nY1I\/OBW0+9Ln\/KBqVhOY7qcsH8uPPemn59QcD1d\/s+bK005MPQJFE4wKTioYx2k2jzD9ggXDsgJAcJFXtSae6akA4Tg9U4LwDLkl0Q3y8OdJslQUk1WY3d+52n316zNBdeeDjglCiSvkZ\/h3Xb5EnT5X5gnT1oMpkNt40eYZszqhMwe+McF8te9vmvy9MdZnBj7VAqzgzd7g5c7GKjK3S9RkY\/ombkGmTP60n8fTezNZU4GnM\/JDI+5AcO+7HC\/K4GjoCprSV5NSIR0AftPbf57MQUkaUewM1u\/N7iBgP4MRHNpFSAIoqfPJbXQt21H1qp+LOUd8pmmXWd5d9fnSLWErKhOD6zoZlR13xf6dIlYFI3aWuYivglodgGfMQbbREhQ1xkGtoiKYAjvkJfaqDdaTAzHWRwNQ2bQoMI6Si0Pip\/IE+3M98VOendd95glesWyDYYTPqLwYaz0YqoeeIBSwC9c485Gf0aEx1HLG+Ky9F0fLWVTdVHkDLD0G0KxiTSGeZzGO+YLDxzwihmjmTMcQajVnU2DyFs+pekrQvPSIcaEZYOQKnJ\/Fhgt0K30JDdmAgNvoN84+WHb4p4hKQcfpVpBoPnOrHj3XUVLHneK379xDxKfBymPbLP3FsDz4Cr2Q2PdmJOwq25K1dFklLshk1Cwy4zVfGNaBWBk8dtPLh1bbWJqMHZWoYrvxq7lNLlcsgEgJL4Rs+JRqMDEKFV4bPLqqPxCJ2HGBWkW0gmE3GAwhOxU2dK8ETh96mLjnUCipGZXRzNDW70ZIUSWpL0neVk\/ZQmZRSsghfQntRXLOcs99H1ULd9Ie8RjzRFX4e3gBahheMStEK0eNJ2Scdyea5iIJBGveUDnMaC2jsF\/0kPrdLUgva+Ufufi5VzVnc8G0YKC8aTYK8Y0GvIRESsNG8OVZ89VkkVpXgx6AhiRRKlH4W6DeaId4BYL9lrEfU0AAAbmsxmCvLWppNnpntPdFZ9v9FZxPzsiymAhsD4Jz07ectVWOgX9OS0OiFXURSZZu+VEAvpSJdULRNoY76Tv5FQkIEpadCMcSb1NScrdLGpqqNZhYqww9VkGqWdRYITNeDMp2PdlWtw8yQ\/lkdcTumhwuXpSVH+WemubzXH8bceSnJvJjm6124eIc\/azrx4TQa276gJAvPHW8voIAen2rjsJ5CJm+2qufGqxd+dm9DTf8dUIMiQGjJrqzlRzjYRf2YNK+YWgW1V\/ZGQThebCr8W5DFkYr6uA2uIoamF+56xP7fdAJcKa92npQJrTk1HHmf0mFgpqpzhDHpXcSWXuky0TYTWXZ3I4w50FPQaf18M7Ff3ooSgPQKwip2XmAhEwVyuzjHlKpq+mjVDKmA690ae2MArhYuSuDumfzxDtvhtSUZnu4JGzaSQ1W92tUVRzi\/Lh8uauLPBnLI1MFfOHFbClqQjg0lNCISDAiw==","iv":"a68cfca2ff73f5a4d6a3400482c113f5","s":"7d72089bd2256488"}
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