Marketing
July 20, 2022
Affluent Hispanics have more children per household and are more likely to be the parent of a child under the age of 18. Image credit: Ipsos
By Katie Tamola
Hispanic affluents are a subgroup that is steadily growing in size, and brands and retailers must be cognizant of their interests and demands.
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","iv":"7bde595ac04f291a7da0578fba6e46f3","s":"c6e2c702c16d1c9b"}
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