Affluent consumers are much more likely to respond to banner, Web, video, smartphone and social media ads than less-affluent consumers, according to study findings from Interactive Advertising Bureau and Ipsos Mendelsohn.
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6I4THMdGH5Dh\/AVbHgx1\/dgVmNJaNSzXCtkPeoUh6QnP2cD5i2PWuIa1FHxqBib1U6rpaUntCjtUPPgMMJIeGwTmSWMItT6Fxjs\/xj4gyQKedcoUxoSMQwI65vF+4q\/VRlPg92DORizscr\/Xkayvn8zqo\/mcIbHDfR3JWHweBZwe7e\/3zp3CVm7Bp1LbF3S0w9ymM2c88obtIuDVJuHze4EQzPTTaYtgEWIHqmp+A9Jqj69gCyVmqaqsCyt3V2t\/gR7u1N6mQWIbVSvV0EWsM\/yR5NHKokYDBV1Z69m0yxDQNwtDcOFvDtHLNcKVo8eueG4vB2eO88LUfHc7dguv\/gaaKWaw0k64QFTMe8duL4iNQdtsyDlFdNot5wlIDSexpWjiOUiYNdeHFTVLFhwAhWAaF183MiomE+2czrYg+5tY70Hc8Kd7qn940BEEY0I1THwtOBvB842xg\/FseeYv4zpvd+dzZA08VmvoTDp1mszX9XRglFqTAyZIa+tjx5NDqVNSX0BxVY77LkwBkANtIvnlGbsgl0dlKcLAmumF3dFK0FHxix850uk403g9gvtOuCH\/2GB0BMsjP6BsxwPrcK3MEh1wd4Gxf0fg1\/EHrE0Kwu4\/5nMn24esDHPk2BxN+8TkcQsPKreZfd2a09xlGeW\/jLeIzEFFlq2\/m8Y7E14eiYGyRuuaZXnG\/D5MjRsxnyq78MswxWbmy0qRlfbc9TPXh5cmjNkzoo6YdlOfKZ6ZE+DnoDDT9YDV7Z975mDZm0JFA4hqazApRhgy5TGK1TL8OAFA5M5IpEM9f3F2dAVyEIkMZfPtZNjoU2d11vK0vVHWIFw19AYQN6e1MOuWQYl9ux6kWdDUL6xJLMGDVU46kx8x8StYA1TTaAC9GZP8NIkAPF9DGAzvJNMr6pvh8FeIxxymLH0amZLgKWFKTzI6wzqgaZwYpbt4UMUydgyECkuV8nUa00\/wC3+zhozPZ67disU81yGpIDo1zN7qtoG6hUZwSia9AUvaS1satvsqbKaydDviFERPFCbYXAYP8q5CFNbmVlDhx188sh1ewukh\/wgHj4Aro1GQlV9BpWlPEvNfdrhqU7Do11LlvB6NgUTsyerZ\/k4WQmEnrHQFBPGcna7sy6hvZGhSrqVNNRzTrV6HjpgyQK+mOWD2M9LpFvWFdz9eGv2ISYwfozrYOG2yH9bk\/Xbd5mwoFEXaSwzdm657ZOO0SOlcef7PjexcK+fAgwLjVQf5XY1\/9bLSB3dxt0pvQR1crTxn5sIPBJjLVB420xgJrGY2jXK+RyuWkwx4qVUZxvnpU2MRYIAl8\/68ANQQfsoHSTPBxndTwrNsituZDRU\/uYWKE6kWY\/PU6ub65o\/nc0EiAVsEsXJyIZnpOr1wIlUYuu050Ljz4uM1shRIoAOFV8aXQci8Juzak+BVZiqfrq5xfiEbpyoFCoXZtAcCp33Uzvb\/W+wD1CLguHKrtZ+SOA5yKCxf2rvdJ5VpkRNfr210UBkX8Zxc+DoBf1c2ixssImdLzao75cJbaYWcOUiUdY8c6e6QOLgYLuqLwzbAvJVwtLirKoOKOaHcEbB0HfMNe5V3+OiigBCzQLz\/roj1zOhH+VsPGQZ0vw1Md4RinSJyd+CQrMbkwb\/DA+WBqihcQtuN7usH26OFR1vVqYVjyTTDcY6E4RTIykik+exBARtlObMTpJhTQ\/F1bH670b6cYwWbq+TMlJp406mHTRd3plqgQEuyFtdKPohm7QmlQABHmut1576SLr6hndmvWIQpiZqVTsnrCn9YKcq2FqohZV9KQDaqgWKgGKLTlCTyw+TnPa2pAV7+BAEgKjjrSQU9eN0k+6WzWqogjPEbNtCUgNLHMfk1QHQAaSA+a84ehkLDohFwKwlhlzs\/GrUwhbmw7xVX6L1PbunHj+txA+RSox3oeksHzFUfSgM02q6kenOVs47PYY7Ax50WUb1+RrXwLaLlGtcsJILNkiGUqlBS0e7fKgJUu8hLey1Qm4y0VXj3zbGyQSkS8HQZ+XSfVInXOnIprh\/d2Wb8p\/xePgF1ZWKMJ99AfDigfkBzRwX6M3ephBhuaYtXXhapsYCxKjeBBo5I711TfebmyvL9zw\/+0t5DiH7rY7bz0\/PU4vgibguqkzIwvK7793+UykbONI9Ip8cNcd7YqkB\/dnuSElrWrh06wvYuoQcD+964\/kWUPkgKCRGS7GWv1RrkUJvRI8YW4+j2gQ46hqWyWFceVwQkvZZnTDYlI2\/nj+9f24UmFwqSai8N9de1nNDNlsntYhxPoo0zB8qKKjAAXo+PVZg4UCG6SjynnevkdkgjIkRiMfipqu8ShvxNcx4+ch5vZ7aHpvuel74QoP7g2vNo0QP8SNNmOVoqmeqM3IJRX7w423x9G4gyhMQ73vKsSoEutq3M9gxNCRiTsnk4k8CdfCoTJ5m24Km8b\/hsWBhxSqMr17o6r\/V7lWxFbHZlUS26FGo+mGNa2sL51czEJ83rAg+ZKK\/hgxSb\/5hwqX7bn0zl9iNbTVqBnnfZqI9Wr5vMpwp04VrIUxY5qDeOMHaIg7HPdspHs4No0LYuJvFj2B7rH2tFAeINL9Tjj\/xEQKWmDGnoF3T0Z1RMoNYZIx+pVGmaIFiv4ovop0jskrLz88U9vhqbjQUIzkP9qPOvwc5ZZugC+SxgUTdPqnOFnxSUCmBYwzyIV+KO75oKw0\/18MVDQ4Qxzhlv5B9LmRGdz0SxB6UOEMJNisb+QJIiq5AXIlm4iAeBvqm7QbcLi4F4G1DYOZo5glmkjA1NfHseNqHfuEMyOZ2AkEMan3+Hsc+NwPv43AGSfy5GHNROhAG7bNfbyT9bQg3L1MYd4BC74BcsWSJ8ZNj+stmbeJAD\/jT2JbZJvJZr3ER\/UlPbCg1quSOMDFEd9Lh8f8oPxhdhEnTMImOdisE4DOA5I1gDuX76gGmdgR+Q4V2bHch+v7Pc4way7CU+BglCpbMGKw0IxgaVvLMMt7DuwJ4He2TiMxtRoxlOIsDOcbhmyiKf2rJxnCEbliYWXptkcHSXPEbSRlng9a23xYZU6y1PkY8COJiVlj8KH6isMgB5Nn5t3\/xuFEEiuc4sVVUehEfIbAp9KKq+toUkbhFR7kiOis\/JFPrLMirH6orMY+G5oc0OfITQxEIQXv40zL5yYneaj+5Kigu4hFj6nyca9tiliWcq8Y1cm2F\/i7J+Xa2p1YQF8QPvFSK3X3SvWFE9i8rUPchept2u+wxr\/sIjM5ErzMnYH4SfGkQyh8BvSBWSH4aVgGGT1tyHstqozreCzF8ayQx+1XmH\/aBEvTLP6oyfk0PpSF4TxIANfyYrBwhuOyp5NOK4sHnUfwOjQXJUJbSRh6c3asXDyVXj5I+gQmt\/jr7hdiUyIkOW4EzYzs1wxl9T\/TMhooQSEzgeirwKK5V2ioIgTUzqIJwbQfoZpunZJdroLyukEgiTsoCZM7XGUqE81GuDVvc9xWQJ4be6vZszG88o1gpYggKpyuZJRwHH\/fhagibfOL1Npt1Jswn0cCS\/SxLTZmtVmkxT6NjKx5m4g1heQZCisIstJAti81PxQF9c5cN\/aWKF8HUT\/yiB9jX2H+etyNaKIYN2VQBq92+ugHuTZI3cxoNOI5uAOuIBzMvCGEYSVaHl5mG9m0Ofm9OEPy\/mpEgXQNpToOrCo+rqcZ0\/uDgAXEyXdreCGkCiDyGKtVRblX4uNTcFemJlXiYWq\/M3b977TWdRfsFWvb5bqDJowOpy5lDPy4Jcih53ZTClVFVPAWAEDN6B1BFuHSvOJX6QdZoO0yDFuUFBcQWXZaBlUsQh+oB6hdyZTdniUEsKtcBpPZnKAj2sVPNzw5grg+Pgh6lw8ABFQ73F0suV\/jpqK5EnUiAVx9UCUgxTdss50ZaaVDCmQ2ZWcthg+pdeSV6vwsVpZLwnAgnEGKCaonak=","iv":"ee47ad2b4c0041f2216b79cfbc656d50","s":"ae1a818de3727e3a"}