Affluent consumers are much more likely to respond to banner, Web, video, smartphone and social media ads than less-affluent consumers, according to study findings from Interactive Advertising Bureau and Ipsos Mendelsohn.
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","iv":"f42eefc3ff86f2e3a11b050565b6fb48","s":"8185677bf7332e50"}