Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Mobile

Too many luxury brands rely solely on apps for mobile strategy

December 21, 2010

Too many apps, not enough mobile Web browsing

 

Luxury brands need to step up their mobile marketing strategies to get the most out of the inevitable power this platform will have in 2011, according to industry experts.

To read the entire article, please subscribe or